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TZID:Asia/Dubai
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DTSTART:20000101T000000
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BEGIN:VEVENT
UID:20260518T083223Z - 45614@sa47a.odoo.com
DTSTART;TZID=Asia/Dubai:20260120T133000
DTEND;TZID=Asia/Dubai:20260120T153000
CREATED:20260518T083223Z
DESCRIPTION:<a href="https://tel.meet/ibp-gczw-atn?pin=3284803891751">Webin
 ar - The Full Stack CMO</a>\nIf you want the CMO title\, you have to stop 
 thinking like a Marketing Manager. The jump from Manager to CMO isn't just
  a promotion. It’s a fundamental shift in DNA. Most managers live in the
  world of 3-month campaigns and CPCs. A Full-Stack CMO lives in the world 
 of multi-year roadmaps\, microeconomic theory\, and fiduciary responsibili
 ty. If you’re ready to stop "running campaigns" and start "owning the ma
 rket\," join us for our 2-hour taster session: The Full-Stack CMO. What we
 ’re covering: ✅ The 20% Rule: Why promotion and advertising are less t
 han 20% of your real job. ✅ Financial Stewardship: How to speak the CFO
 ’s language (P&L over CPC). ✅ The X P’s Reimagined: Mastering Produc
 t\, Pricing\, Positioning\, Perception\, and Promotion. ✅ Cross-Function
 al Influence: How to lead departments you don’t manage. Are you ready to
  audit your competencies? We’re finishing the session with a 10-point CM
 O readiness audit.
DTSTAMP:20260518T083223Z
SUMMARY:Webinar - The Full Stack CMO
X-ALT-DESC;FMTTYPE=text/html:<a href="https://tel.meet/ibp-gczw-atn?pin=328
 4803891751">Webinar - The Full Stack CMO</a>\nIf you want the CMO title\, 
 you have to stop thinking like a Marketing Manager. The jump from Manager 
 to CMO isn't just a promotion. It’s a fundamental shift in DNA. Most man
 agers live in the world of 3-month campaigns and CPCs. A Full-Stack CMO li
 ves in the world of multi-year roadmaps\, microeconomic theory\, and fiduc
 iary responsibility. If you’re ready to stop "running campaigns" and sta
 rt "owning the market\," join us for our 2-hour taster session: The Full-S
 tack CMO. What we’re covering: ✅ The 20% Rule: Why promotion and adver
 tising are less than 20% of your real job. ✅ Financial Stewardship: How 
 to speak the CFO’s language (P&L over CPC). ✅ The X P’s Reimagined: 
 Mastering Product\, Pricing\, Positioning\, Perception\, and Promotion. 
 ✅ Cross-Functional Influence: How to lead departments you don’t manage
 . Are you ready to audit your competencies? We’re finishing the session 
 with a 10-point CMO readiness audit.
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