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TZID:Asia/Dubai
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DTSTART:20000101T000000
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BEGIN:VEVENT
UID:20260518T083414Z - 27652@sa47a.odoo.com
DTSTART;TZID=Asia/Dubai:20250818T133000
DTEND;TZID=Asia/Dubai:20250818T173000
CREATED:20260518T083414Z
DESCRIPTION:<a href="https://www.f-cmo.co/event/marketing-masterclass-spons
 orship-101-3">Marketing Masterclass - Sponsorship 101</a>\nDuration: 4 Hou
 rs (including short breaks) Audience: Marketing professionals\, brand mana
 gers\, partnership leads\, and B2B marketers. Price: 1200 AEDWorkshop Obje
 ctives: Understand the fundamentals of sponsorship marketing. Build a stra
 tegic sponsorship framework aligned with business goals. Evaluate and matc
 h sponsorship opportunities with target audiences and brand positioning. P
 lan creative activations that maximize ROI. Use sponsorships as tools for 
 stakeholder management and account-based marketing (ABM). Agenda Overview:
 Foundation of Sponsorship Strategy What is Sponsorship? Why Sponsorship? B
 uilding a Sponsorship StrategyAudience & Opportunity Matching Sponsorship 
 Activation & Engagement. Understanding Your Audience. Rights Holders: Who 
 They Are and What They Offer. Matching Brand with Sponsorship Opportunitie
 s. Sponsorship Due Diligence Sponsorship Activation & Engagement From Logo
  Slapping to Brand Storytelling. Activation Channels & Tactics. Measuremen
 t & ROI. Stakeholder Management & Account Based Marketing Sponsorship for 
 Stakeholder Management. Sponsorship in Account-Based Marketing
DTSTAMP:20260518T083414Z
LOCATION:TBC - Dubai Financial Center
SUMMARY:Marketing Masterclass - Sponsorship 101
X-ALT-DESC;FMTTYPE=text/html:<a href="https://www.f-cmo.co/event/marketing-
 masterclass-sponsorship-101-3">Marketing Masterclass - Sponsorship 101</a>
 \nDuration: 4 Hours (including short breaks) Audience: Marketing professio
 nals\, brand managers\, partnership leads\, and B2B marketers. Price: 1200
  AEDWorkshop Objectives: Understand the fundamentals of sponsorship market
 ing. Build a strategic sponsorship framework aligned with business goals. 
 Evaluate and match sponsorship opportunities with target audiences and bra
 nd positioning. Plan creative activations that maximize ROI. Use sponsorsh
 ips as tools for stakeholder management and account-based marketing (ABM).
  Agenda Overview:Foundation of Sponsorship Strategy What is Sponsorship? W
 hy Sponsorship? Building a Sponsorship StrategyAudience & Opportunity Matc
 hing Sponsorship Activation & Engagement. Understanding Your Audience. Rig
 hts Holders: Who They Are and What They Offer. Matching Brand with Sponsor
 ship Opportunities. Sponsorship Due Diligence Sponsorship Activation & Eng
 agement From Logo Slapping to Brand Storytelling. Activation Channels & Ta
 ctics. Measurement & ROI. Stakeholder Management & Account Based Marketing
  Sponsorship for Stakeholder Management. Sponsorship in Account-Based Mark
 eting
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